About Choice City Health

Why Choice City Health ?

Independent Insurance Brokerage

working with our office can provide several benefits such as personalized guidance, the ability to explain compare plans and prices, no obligation to purchase from a specific company, and free services to you because we are compensated by the insurance company.


Enrollment Assistance

we have a team of licensed insurance professionals who can represent multiple insurance companies and offer various plan options for your Medicare journey, as a broker we represent multiple insurance carriers and offer you coverage options from the top insurance companies in your area.


Post Enrollment - Customer Support

We understand how personal & important insurance coverage is and when something either goes wrong or doesn’t seem right you want to have an advocate on your side. Our agency takes pride in answering the phone and providing you with the answers and support you need. Don’t just take our word for it – check out our reviews below !


Educational Resources

Our office is here to be an educational resource for you to learn in a non-sales informative way to find the right insurance coverage for your needs. You can check out our our blog articles or attend one of our upcoming meetings. Another option is to complete the Contact us for Free Consultation and we can schedule a personalized review.

Our Promise to You

Friendly, No-Pressure Guidance
We're here to help, not to sell. Our team provides clear, straightforward information tailored to your specific situation, making Medicare's complexities much simpler to understand.


Multiple Options, Better Choices
Unlike agents who work for just one company, we can show you plans from numerous insurance carriers. This means more options and better chances of finding the perfect fit for your healthcare needs and budget.


Side-by-Side Comparisons
We'll help you compare different plans in plain language, highlighting the differences that matter most to you—whether that's cost, coverage, or specific benefits.


Zero Cost to You
Our services are completely free to you! Insurance companies pay us directly, so you get all the benefits of professional guidance without any added expense.


Your Interests Come First
With no loyalty to any single insurance company, we can focus entirely on what's best for YOU. Our success depends on your satisfaction and finding you the right coverage.


Ongoing Support
Our relationship doesn't end after enrollment. We're here year-round to answer questions, help with claims, and review your coverage as your needs change.

Our Team of Advisors

Dana Griffin

Founder, Licensed Agent

Dana got started working in health care back in 2002 and brings over 20 years of experience to the Medicare market. He has broad experience working with individuals and families under 65 both on and off exchanges, small group and life insurance. Dana takes a consultative approach to assisting people with making an insurance decision.

Dana is a family man that loves spending time with his wife and daughter and has been involved in extracurricular activities from exploring Colorado and the west to skiing and spending time taking care of his 2 dogs.

His accomplishments include:

  • 2014 – 2017 Served on UnitedHealthcare ICA council
  • 2020 -2023 – Served on AARP UnitedHealthcare Agent Advisory Council, this is a exclusive group of 12 agents from across the U.S. Agents that sit on a Council to provide insight & service, and through the agent’s Council participation, UnitedHealthcare gains valuable insights to better meet member needs.
  • 2023 – Presidents Club with Senior Market Sales – one of the nation’s largest National Marketing Organizations for Medicare

Jon Merrell

Licensed Agent

Since joining the team in 2022, Jon has been committed to providing personalized service to every client, helping them choose the right medical coverage for their needs. He has a background in applied mathematics and extensive experience in the insurance industry. Whether you are exploring Medicare or seeking an individual health plan, Jon excels at breaking down the options to help you make informed decisions about your health insurance solution. Jon combines a passion for service with a wealth of knowledge to provide professional advice.


As a Colorado native and Colorado State University alum, Jon enjoys many outdoor activities. In his free time, you will find him in the mountains hiking or skiing, or visiting with friends and family.

Tiffin Vaughn

Office Manager & Front Desk

Tiffin has been working at Choice City Health since 2015 and sometimes is the glue to making everything work smoothly at the office. Tiffin is here to get you scheduled and your review processed.

Areas We Serve


At Choice City Health, we’re proud to serve individuals, families, and businesses across a broad and growing network. While our home office is rooted in Fort Collins, Colorado, our reach extends far beyond city limits to meet the health coverage needs of communities throughout the region.


Northern Colorado & The Front Range

We are deeply connected to Northern Colorado and proudly serve the neighboring cities of Loveland, Greeley, Windsor, Johnstown, Timnath, Longmont, and the greater Front Range area. We also work with clients throughout the Western Slope, ensuring comprehensive support across the state.


Southern Wyoming

With a satellite office in Cheyenne, Wyoming, we provide personalized service throughout Southern Wyoming, including Laramie and the surrounding areas.


Multi-State Licensing

Choice City Health is licensed in over 12 states, enabling us to assist clients beyond our regional base. Whether you're moving, growing your business, or have family members in other states, we’re equipped to support your health insurance needs wherever you are.